Let’s face it. You know that understanding Facebook, LinkedIn, Twitter and a cavalcade of social networking sites is critical to the practice of law today. Micah Buchdahl, “the internet marketing attorney” and chair of the ABA’s Law Practice Management Section, focuses on the ethics issues and rules of professional conduct as they relate to the marketing and business development aspects of your law practice. What issues should you be aware of when delving into social networking sites (SNS) as a way of generating business opportunities? How have different states reacted and interpreted SNS as compared to general advertising, web sites, blogs and comparable media?