LegalSpan
Introduces Free Email Distribution List (ListServ)
Functionality
If you are using Yahoo Groups or other free email
distribution list software for your section or other
email discussion lists, you may have recently noticed
the addition of context sensitive ads. Just like search
engine ads, the email discussion software/website looks
at keywords in the discussion and places ads into the
body of the email prior to sending the posting to the
people on the list.
The result of this advertising vehicle is that the
lawyers who participate in your email lists are likely
getting advertisements for books, online CLE and other
offerings from your competitors! Many of these ads are
very subtle and may not even look like ads which
significantly increases effectiveness - especially
when the ads are distributed within the context of
a secure and private discussion list.
What can you do?
In response to the many requests we have had in the past
months, we have decided to implement a free email
distribution list function as part of our service. Our
email distribution list is built on LSoft's ListServ
which is the grandfather of all ListServs (they actually
coined the term ListServ) and will work much like Yahoo
Groups or the other free email distribution lists - but
without the ads!
For any of you who ultimately migrate to the BarAlliance
(www.baralliance.com)
technology, your lists will follow and be fully
integrated into the BarAlliance site.
What is an Email Distribution List?
If you do not currently use email distribution lists it
is definitely something to take a close look at.
Providing a secure forum for your members to discuss
issues and exchange ideas is a valuable service that
will help you to grow your relationship with your
members as well as providing you with an easy mechanism
for the dissemination of information and products.
Some of the features and benefits of our distribution
list are as follows:
·
We support all types of email lists, including one-way
announcement lists and both moderated and unmoderated
discussion groups.
·
We automatically take care of virtually all email delivery
errors, or bounces. This saves you time, and makes email
list management easier and more manageable.
·
We automatically maintain searchable message archives. Our
engine can even search multiple list archives
simultaneously, which is a great time-saver and service to
your members.
How much does it Cost?
The LegalSpan Email Distribution List is free for our
Affiliates.
How can I get started?
Simply reply to this email - which, by the way, was sent
to you through the ListServ system - and we will contact
you to get things started.