Cutting edge issues and insight including: • How can lessons from King Kong help protect your client’s trademark? • When is a trademark license necessary? • What are the essential elements of a trademark license? • What can you do to establish/ protect your client’s merchandise licensing rights? • What do tuna salad sandwiches have to do with trademark licensing? • What are the potential risks in granting a trademark license, and how can you avoid them? • Why should you care?
ROBERT C. CUMBOW is a shareholder and chair of the intellectual property practice at Graham & Dunn, where he focuses on trademark, copyright, Internet, and advertising issues for a wide range of commercial clients, and regulatory compliance issues in the alcoholic beverage industries. He also counsels artists and arts and entertainment organizations in intellectual property and media law issues.